Newsletters are an important part of staying connected and engaged with your audience. However, sending the same message to your entire email list may not be the most effective way to engage your subscribers. Creating various “subscriber groups” is a valuable tool that allows you to customize your content for your target audience, speaking to each group’s specific interests, which results in higher engagement and sales conversion rates.
How many unopened emails did you delete this week? If your inbox is anything like ours, it’s filled with marketing and sales materials you’ll never read because – (1) who’s got the time? and (2) … it’s boring. Create something your subscribers look forward to receiving. How do you do this? We’ve got a few ideas!
We were thrilled to help Courtney Joseph reorganize the site design and flow to keep these great resources readily available for her site visitors and to create a beautiful, functional, user-friendly website design that’s sure to engage.
Kate Hollimon is the perfect example of an ongoing relationship… She came to us for a website design, and Market Refined Media now maintains the…