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Business | Marketing | Tutorials

5 Signs It’s Time to Rebrand {and What to Do Next}

Your brand was built with intention. You chose those colors, that font, that logo—and at the time, it all felt right. But brands, like the people and organizations behind them, are meant to grow.

A rebrand isn’t a sign that something went wrong. More often, it’s a sign that something went right—that you’ve grown, shifted, and stepped into a clearer version of your calling. We know this from experience. In 2021, we went through our own rebrand here at MRM—not because the work had failed, but because God had been faithfully refining us into something more.

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Branding & Design | MRM Project Feature

MRM Project Feature: You’re Invited Ministries Brand & Website Redesign

For five years, Linda Maynard and Sue Lindsey built something beautiful under the name The Sublime Soirée. Their ministry called women to the table, to the idea that God had set a seat with their name on it, that belonging to Him was an invitation worth celebrating. Their book, their YouTube channel, their blog, their speaking engagements all flowed from that central, poetic image of God as the most gracious Host.

But the metaphor, beautiful as it was, required interpretation. And interpretation creates friction.

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Marketing | Tutorials

How a Weak Website Can Undercut Your Book Launch

When authors begin preparing for a book launch, their attention usually goes to the most visible pieces of the process—cover design, social media graphics, launch team coordination, podcast pitches, email campaigns. Those things matter. But one of the most overlooked parts of a successful launch is the very place all of that effort is meant to send people: the author’s website.

A website is not separate from a marketing campaign. It is a vital part of one.

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Branding & Design | MRM Project Feature

MRM Project Feature: Carey Scott Brand & Website Redesign

Carey Scott is a longtime MRM client and, even more than that, a cherished friend of our team. She is a prolific Christian author with more than 54 published titles—devotionals, Bible studies, and faith-based resources that meet readers right in the middle of anxiety, fear, and the everyday hard of life. Carey’s books have long directed readers to her website, and her corner of the internet has been a place where women who find her work can find a little more about her.

When it became clear that her existing website had reached the end of its technical life, Carey trusted us to bring it into a new season.

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Business | Tutorials

6 Mistakes Faith-Driven Entrepreneurs Make {and How to Avoid Them}

There’s something meaningful about building a business from a place of calling, where the purpose behind what you do is far bigger than you.

For faith-driven entrepreneurs, the work is rarely just about income, visibility, or growth for growth’s sake. It’s most often about obedience, stewardship, and service. It’s about creating something that reflects the gifts God has placed in your hands and using it to help real people in tangible ways.

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Publishing | Tutorials

Write with Purpose: How to Define the Message and Mission Behind Your Book

You can have the best writing schedule, the most beautiful outline, and a compelling book idea . . . and still find yourself stuck. Not because you lack calling or talent, but because you’re trying to write without clear direction.

When the deeper purpose of a book isn’t clearly defined, the writing process can start to feel like wandering. Chapters drift. Ideas multiply. Doubt creeps in. You may find yourself wondering if the message really matters or whether you’re the right person to write it.

When you can answer both, your writing gains direction.

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