Theme Customization vs. Custom Website Design: What’s the Real Difference?
When it comes to building a website, there are plenty of options to consider, but most fall into one of two primary pathways: a basic theme customization (a templated design) or a fully custom website design that’s built specifically for you. They are fundamentally different in how they serve your brand, your user experience, and your long-term strategy.
The way a site is built—and the care and intention behind it—makes a much bigger difference than most people realize. Let’s break down these two approaches and talk about why choosing the right one really matters.
